Content Strategy Skill

Develop structured content plans aligned with target audience intent, search demand, and product positioning.

Core Capabilities

• Topic Cluster Mapping: Define core content pillars and sub-topic clusters covering awareness, consideration, and decision buyer stages.
• Searchable vs Shareable Framework: Distinguish between demand-capture search content and virality-driven opinion or research pieces.
• Prioritization Matrix: Rank content ideas by customer impact, search potential, competitive difficulty, and resource cost.

Usage

npx skills add https://github.com/coreyhaines31/marketingskills --skill content-strategy